EveryMundo has developed a suite of tools to complement airlines’ existing digital direct channels that takes a focused performance marketing approach to destination-based shopping. Using EveryMundo’s tools, airlines enjoy conversion rate increases of over four times normal.
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Seth Cassel is the President of EveryMundo, a world-leading provider of airline performance marketing solutions, including the fare marketing platform airTRFX. Seth holds an MBA from Harvard Business School and a BA in Mathematics from Harvard University. Before EveryMundo, Seth built two companies: a start-up consultancy and a music management company. Previously, he worked at Sony Music and Citigroup. Seth regularly speaks at industry conferences, including airline eCommerce events by Terrapinn, Airline Information, and IATA. He is an Endeavor Entrepreneur.